How much does a corporate video cost?
by Admin
Posted on 21-06-2023 09:57 AM
How much does it cost to make a video?
this question is the most popular amongst potential clients. While there’s no one size fits all answer, openlight films video production budgets typically start at $7k+ for corporate tier videos and $20k+ for commercial tier videos. We’ve developed a system to help our clients obtain the most value for their production budgets. First, we’ll establish the kind of video you need, whether that’s a commercial, launch film, explainer video, or brand film.
Then we’ll determine which price tier range you fall in, and lastly, the most amount of value we can
offer
you within that range.
The cost of corporate video production can vary greatly, depending on factors such as the length and complexity of the video, whether you hire a professional company or freelancer, and the equipment and locations required.
Types of Corporate Videos
The main difference between the two is that commercial videos are usually direct marketing videos, aimed at potential customers. Corporate videos can serve a lot of different purposes, for example, they can involve training and getting messages out regarding your business.
Both can serve a purpose, but they vary slightly in the goal and direction of the video. It is always worth considering any video that is created with your brand and business involved, so that you can ensure that only the very best videos are released to represent your company. Commercial and corporate video can greatly vary in their pricing.
Video posts on facebook drive over 60% more engagement than other types. With 5 years’ experience in the fmcg industry, working alongside leading marketing, advertising and social media agencies, i know from first-hand experience that video content is the most engaging form of content a brand or company has at its disposal. I love bringing my marketing experience to the creative process by offering guidance to clients on how to seamlessly integrate their corporate video or testimonial videos into their social media strategy in order to unlock higher engagement for their brand or company through optimised social media assets for youtube pre-roll, facebook & instagram posts and stories.
Corporate Video Production Process
Everything looks effortless and smooth when you watch a finished film or video, but the reality is that you see only the result of months or even years of hard work by a huge team of people. You can break the film production process down into three phases: pre-production, production, and post-production. It may sound daunting, but with industry advice on how to run your own production like a pro and insights into each part of the process, you can take your first steps into video production.
At bold content video, we work through every step of the process from coming up with the initial concept, through to execution. We ensure that this entire process is efficient, transparent and of course delivers an exceptional commercial video. Our in-house creatives are able to help with concept ideas and advise on your existing ideas to get them ready for production. We are able to facilitate commercial video production at any stage. We aim to cater for all and deliver the highest quality commercials with big and small budgets, using state-of-the-art video equipment used on feature films, tv programmes, and commercials.